^{Your backstage pass for your career in sports, media & entertainment. Brought to you by Arena - where powerful industry relationships and opportunities begin and grow.}

When planning media days, our friends at SOBOL know that you need more than just a backdrop to stand out.

For last year’s Big 12 Basketball Media Days, they created an installation meant to resonate. With 16 custom basketball hoops designed for each team and a larger than life “dunkable” Big 12 logo hoop, this activation was a layup IRL and as a backdrop for ESPN’s coverage.

Planning a media day? See more at sobol.solutions

Beyond the Logo: How Brands Are Activating Smarter in Sports & Entertainment | Hosted by Arena

🗓️ 10/22 | 📍Virtual | Register here

​Who should attend: Marketing, brand & partnership pros across sports, media & entertainment plus anyone interested in how storytelling, data & creativity are shaping the next era of fan connection.

📣 FutureMAKERS in Sports (featuring Arena Co-Founder, Adriene Bueno) | Yahoo Sports | 🗓️ Oct 15 | 📍Virtual | Register here

🌉 Silicon Valley x PeakNIL: The Future of Sports, Tech and Startups | 🗓️ Oct 28 | 📍San Francisco, CA | Register here

🤝 Networking Night | The Village (Group Mentorship Program) | 🗓️ Oct 14 | 📍Playa Vista, CA | Register here

🎬 Filmera: Take Two | Filmera Toronto | 🗓️ Oct 16 | 📍Toronto, Canada | Register here

📣 Adapted Sport Leadership & Business Symposium (LABS) | 🗓️ Oct 29-30 | 📍Virtual | Register here

💡 I'm A Creative - How the Heck Did I End Up Here? | Seattle AI Week 2025 | 🗓️ Oct 30 | 📍Seattle | Register here

📚 POP MART Americas | Learning and Development Coordinator | Los Angeles, CA | $70k – $75k

📈 Warner Bros. Discovery | Business Analyst, Operations Strategy & Change Management | Burbank, CA | $49k - $91k

⭐️ VIZ Media | Marketing Manager | San Francisco, CA | $80k – $95k

🎮 Enhanced Games | Social Media Manager | New York, NY | $75 k – $110 

🎥 New York Racing Association (NYRA) | Producer | Ozone Park, NY | $108k – $131 k

🎟️ Legends Global | Senior Director, Partnership Sales (Ad Pro) | Buffalo, NY | $160k – $170k

⚽ Seattle Sounders FC | Head of Consumer Products | Renton, WA | $125k – $175k

🏃 Athlete to Athlete | Sr. Performance Marketing Manager | Santa Monica,  CA | $130k – $180k

📱 Chime | Senior Social Media Strategist | San Francisco, CA (Hybrid) | $130k – $180.6k

📺 Samsung | Senior Programming Manager, Samsung TV Plus | New York, NY (Hybrid) | $180k – $215k

This week we’re officially wrapping our first Arena PowerMatch Beta program 🎉, and honestly we’re blown away.

Seeing 100s of professionals across sports, media, and entertainment match through curated intros (and actually meet) has been the most rewarding part of this launch.

Every message, piece of feedback, and meeting booked is helping us refine what Arena PowerMatch will become.

To our beta members: thank you for building this with us - and don’t forget to review your intros this week before Graduation on Friday. 🎓

If you’re reading this and haven’t joined yet… now’s your moment. Our next cohort opens soon, spots are limited.

That’s it for this week In The Arena of sports, media & entertainment!

-Arena’s founders | Parul Khosla, Adriene Bueno & Olivia Schwartz.

Follow us on LinkedIn for more.